Explore the full agenda below and discover what's in store throughout the event.
8:30am – 9:30am: Registration & Networking
Collect your badge, grab a coffee and begin building connections across the Arrow ecosystem.
9:30am – 9:40am: Welcome to Agents of Change: From Intent to ACTION delivered by John Nolan, Head of Channel Sales & Development at Arrow.
9:40am – 10:20am: Two industry voices. Two perspectives. One honest conversation.
Everyone has an AI strategy. Not everyone agrees on what success looks like.
In this lively head to head discussion, Anthony Dobson and Sara Yirrell challenge conventional thinking around AI adoption, customer demand and industry readiness. From hype versus reality to opportunity versus risk, expect an honest exchange of views and a fresh perspective on the trends shaping the future of technology and the channel.
Speakers: Anthony Dobson, Regional Director UK & I, Arrow
Sara Yirrell, Freelance Editor/Writer & Consulting Editor, CRN UK
10:20am– 10:50am: Reframing the AI Narrative
Why people & services create the real value
Speaker: Ben Taylor, Sales Director at Arrow
10:50am – 11:05am: IBM Keynote | The AI Reality Check
What separates experimentation from impact.
Speakers: Mark Osborn, Principal, EMEA Data & AI Ecosystem Leader
IBM Technology EMEA
Tamara Tatian, AI Architect - EMEA Technical Sales Leadership team, IBM Data Platform
11:05am – 11:50am: Break in the Vendor Village
Meet with vendors, exchange ideas and uncover new opportunities across the technology ecosystem.
11:50am – 12:10pm: The Platform Advantage
How ArrowSphere and AI are helping partners scale, differentiate and grow.
Speaker: Oliver Harvey-Jones, Director of Cloud UK & I at Arrow
12:10pm – 12:25pm: Microsoft Keynote | What Good Looks Like
Lessons from organisations successfully adopting AI at scale.
Speaker: David Bowen, Global Partner Development Director at Microsoft
12:25pm – 12:55pm: LIVE ON STAGE: Behind the Tech Stack with Equinix, HCLSoftware, NetApp, Check Point & CA
What customers are asking for, investing in and deploying today.
Host: Alex Kennedy, Strategic Alliances Director at Arrow
12:55pm – 1pm: Citrix Vendor Spotlight
Practical insight from the front line of digital transformation.
1pm – 1:15pm: Dataminr Keynote | AI-Powered Real-Time Event, Threat & Risk Intelligence
As AI takes on more security decisions, Gerald explores why the role of today's leaders is shifting from managing threats to defining risk.
Speaker: Gerald Caponera SVP at Dataminr.
1:15pm – 2:15pm: Lunch & Networking
Take the opportunity to connect with peers, explore the Vendor Village and continue the conversations shaping the future of the channel.
2:15pm – 2:35pm: AI, Agents & What Customers Are Missing
Join Brian Madden, VP and Futurist at Citrix, for a practical discussion on the AI challenges customers are facing right now. From agent governance and visibility to partner opportunities and customer outcomes, discover why the biggest AI problem isn't strategy, it's knowing what's already happening inside the environment. Expect actionable insights, real world examples and clear next steps for partners.
Speaker: Steve Shakespeare, Director: UK&I Strategic Growth Solutions at Arrow, Brian Madden, VP & Futurist, Citrix
2:35pm – 3:05pm: LIVE ON STAGE: Behind the Tech Stack with Fortinet, Tenable, Dell & Symantec
What organisations need to protect, modernise and scale with confidence.
Host: Alex Kennedy, Strategic Alliances Director at Arrow
3:05pm – 3:10pm: Bitdefender Vendor Spotlight: The Breach
When one moment changes everything.
3:10pm – 3:30pm: What's Hot and What's Not
A live version of Arrow's What's Hot series, where guests face tough questions and even tougher chilli sauces. Expect honest opinions, industry insight and unfiltered views on what's making headlines and what really matters.
Hosts: John Nolan, Head of Channel Sales & Development at Arrow & Scott Slack, Head of Strategic Accounts & MSP at Arrow
3:30pm – 3:45pm: Entrust Keynote | Trust in the Age of AI
Why identity, security and confidence matter more than ever.
Speaker: Robert Hann, VP Technical Solutions, Entrust
3:45pm – 4:05pm: What Happens Next?
The biggest opportunities, priorities and actions partners should take into the year ahead.
Speaker: Anthony Dobson, Regional Director UK & I at Arrow
4:05pm – 5:05pm: Networking Drinks in the Vendor Village
The perfect opportunity to reflect on the day, share ideas and build valuable new relationships.